In today’s global world, understanding cultural dynamics is a critical key to business success, since different cultures perceive concepts such as time, authority, trust and communication in completely different ways.
- The impact of culture on negotiation: how worldviews, values, beliefs and behavioral codes shape the way parties negotiate.
- Communication gaps: understanding the differences between direct and indirect communication styles, perceptions of time, hierarchy and building trust across cultures.
- Mutual enrichment: how a well-managed cross-cultural encounter can lead to understanding, flexibility and conflict resolution, built on respect and familiarity with the other side.
In this workshop we will learn and practice the tools required for identifying the other side’s needs and closing the deal respectfully and successfully.

